From Wall Street to Sambar: Ex-Investment Banker Finds Success in Idli Entrepreneurship

Imagine leaving the high-flying world of investment banking to pursue a career making South Indian breakfast staples. That's the story of Krishnan Mahadevan, who traded financial markets for steaming idlis, and his journey is inspiring many.

Wall Street to Idli Stall:

Mahadevan wasn't new to the world of idlis. Growing up in Bengaluru, he helped his father run a small idli shop, "Iyer Idly," established in 2001. While pursuing a successful career in investment banking, he always dreamt of returning to his culinary roots. In 2020, at the age of 29, he took the plunge, leaving his lucrative job to fully manage Iyer Idly.

A Recipe for Success:

Initially, managing both his banking job and the shop was a demanding dual act. But Mahadevan's dedication and commitment to quality paid off. Iyer Idly, known for its fluffy, melt-in-your-mouth idlis and delicious chutneys, gained a loyal following. Their small shop now sells over 50,000 idlis daily, catering to customers from all walks of life.

Beyond Idlis:

Mahadevan hasn't stopped at just idlis. He has expanded the menu to include other South Indian staples like vada, kesari bhath, and khara bhath, while maintaining the focus on quality and affordability. He also prioritizes hygiene and cleanliness, further contributing to the shop's success.

Inspiration for Aspiring Entrepreneurs:

Mahadevan's story resonates with many, especially those contemplating unconventional career paths. It highlights the importance of following one's passion and the possibility of finding success in unexpected places. His journey proves that hard work, dedication, and a commitment to quality can pave the way for entrepreneurial success, even with a seemingly simple dish like idli.

Challenges and Considerations:

While Mahadevan's story is inspiring, it's crucial to acknowledge the challenges involved in entrepreneurship. Leaving a stable job involves risks, and success isn't guaranteed. Careful planning, market research, and a thorough understanding of the industry are essential before making such a leap.

Looking Ahead:

Mahadevan's ambition extends beyond Iyer Idly. He plans to expand the business, possibly through franchising, while maintaining the same quality and taste that brought him success. His story serves as a beacon of hope for aspiring entrepreneurs, proving that passion, hard work, and a commitment to quality can turn even the most unexpected dreams into reality.